Are you a $2M to $10M product company
ready to scale in the U.S. market?

Scale with the operator who has developed 25,000+ products and driven $450M+ in product sales.

Apply in MinutesSee if you qualify
30+ years of experience and relationships with the leading retailers and brands in the North American market.
Costco The Home Depot Lowe's Walmart Tractor Supply Co. QVC Ace Hardware Menards Canadian Tire Disney CAA / HGTV Costco The Home Depot Lowe's Walmart Tractor Supply Co. QVC Ace Hardware Menards Canadian Tire Disney CAA / HGTV

Most product companies get stuck because...

One or two accounts carry too much of your revenue.
Cash is tight even in a good year because inventory eats it.
People in key roles got there by being early, not by being right for the job.
Margin is slipping and your reporting doesn't show why.
Every decision that matters still routes through you.
Growth has stalled and the moves you've made haven't changed it.

One of the biggest issues for product-based businesses is that the problems they are facing are hard to see from the inside, when you are the one holding all of it together. APG isolates exactly what is limiting your growth, builds a plan to overcome those obstacles and take advantage of the opportunities in front of you, and works right alongside your company to see the results through.

The APG Difference

Most people giving you growth advice have never built what you are trying to build.

There is a long list of consultants, coaches, and fractional executives who will tell you exactly what to do with your business. Most of them have never run one.

Scott spent 30 years building, sourcing, selling, and managing a real consumer products company from the ground up. He has made the mistakes, absorbed the consequences, and learned what actually works when you are accountable for the outcome.

That is experience you cannot buy from a course, or get from someone who has never actually built a company.

American Pivot Group is not a coaching firm. We are experienced operators who come alongside your business and do the work with you.

30+
Years of hands-on commercial and operating experience. Building and running real businesses, not consulting from the outside.
25K+
Products taken from concept to retail shelf, across domestic and international supply chains.
100+
Major retail and licensing relationships opened and built over 30 years of real commercial work.

Where APG moves the needle.

Our commitment is doing what it takes to help your business reach the objectives you have set. These are the areas where that work usually happens.

Retail Access

Getting in front of buyers at the retailers you are trying to reach. Where Scott has the relationship, he makes the introduction. Where he does not, he knows the path in, how those buying decisions get made, and what it takes to sell through once you are on the shelf.

Sales Organization

Building a sales function that performs without the founder running it. The right people, the right structure, and accountability that holds after we step back.

Pricing and Margin

Finding out why margin is not following growth, and fixing the cost structure underneath it. Pricing, discounts, freight, and returns all get examined.

Sourcing and Manufacturing

Getting product made properly, domestically or overseas, from someone who has lived and worked in China and built those supplier relationships firsthand.

Channel Strategy and Positioning

Which channels to pursue, in what order, which ones are quietly costing you money, and how the product is positioned to win in each. Retail, distribution, direct, and licensing all carry different economics.

Leadership and Organization

An honest assessment of where your team is strong and where it is not, and what the organization needs to look like to support the next stage of growth.

Scott Woods, Founder of American Pivot Group
Founded By

Scott Woods

Founder, American Pivot Group

Scott Woods spent more than 30 years building, operating, and leading a real consumer products company. As Founder and President of Woods International, he built the business from the ground up into a nationally recognized brand, developing products, managing people, negotiating with the largest retailers in the country, and sourcing across domestic and international supply chains.

He has also lived the other side of ownership. The financial risk. The difficult personnel decisions. The product failures. The moments when you have to protect everything you have worked to build. He has made decisions that helped the business grow, and he has made mistakes that taught him lessons he still carries today.

"My own money was on the line. So was my name, my relationships, my reputation, and the livelihood of every family on my payroll. If you are an owner, a CEO, or an executive, you know exactly what that weight feels like. For thirty years I built the businesses, faced the failures, celebrated the wins, and lived with every decision in between. That experience is what your company gets access to, and it changes what is possible."
Scott Woods, Founder, American Pivot Group
Track Record
Built Woods International from the ground up into a nationally recognized consumer products company
Developed and commercialized products that sold millions of units into U.S. and international markets
Opened business with Costco, Home Depot, Lowe's, Walmart, Tractor Supply, Ace Hardware, Menards, and QVC
Secured licensing programs with Disney and CAA/HGTV Personalities
Lived and worked in China. Built domestic and international sourcing relationships across multiple countries
Led sales organizations and managed the full commercial journey from product concept to consumer sell-through
The APG Process

From first conversation to measurable results.

The Woods Growth System. A disciplined process, customized to your business.

01
Apply

A short application tells us whether there is a real fit. If there is, you are invited to a conversation with Scott. Direct, honest, and no cost to find out.

02
Growth Assessment

A structured diagnostic of your business. Where you are, where the friction is, what the actual opportunity looks like. A clear picture built around your specific situation.

03
Build the Plan

Not a list of goals. A practical roadmap. The right problems, in the right order, with a clear path to execute. Your team will know exactly what they are doing and why.

04
Execute Together

We are inside the work with you. Not coaching from the sidelines. The plan becomes action. Accountability gets built. Results get tracked against what matters.

05
Measure and Scale

Results get measured. Wins get built on. The organization gets stronger. When we step back, the work holds.

Every engagement begins with the Growth Assessment

We look at where the business is now, where you intend to take it, and what sits between those two points. That is where the clarity comes from, and it produces exactly what a real plan requires. It also shows us where our experience creates the most leverage for you, and how quickly. Sometimes that means Scott working alongside your leadership team. Sometimes it means stepping into a seat as fractional CRO. The assessment is what makes that call obvious.

Is This the Right Fit?

How to know if APG is right for your business.

You are a strong fit if:
✓
Your business is product-based. Consumer goods, manufacturing, home, outdoor, building, or any physical product moving through retail, distribution, or direct channels.
✓
Our expertise is helping established businesses, typically $2M to $10M annually, that are ready to grow and scale.
✓
Growth has stalled and the moves you have made have not changed it.
✓
One or two accounts carry more of your revenue than you are comfortable with.
✓
You are growing, but margin is not following, and the reporting does not show why.
✓
The business still runs through you, and that is capping what it can become.
✓
You want an experienced operator alongside you, not a coach with a framework or a consultant who disappears after the report.
✓
You are willing to make decisions, take action, and hold your team accountable for the outcome.
Probably not the right fit if:
-
You are pre-revenue, early-stage, or still figuring out your product or business model.
-
Your business is primarily service-based.
-
You are looking for a speaker, training program, or online course.
-
You want advice but are not ready to act on it.

We also work with a select number of international manufacturers entering the U.S. market who need someone who has built distribution and retail relationships here from the inside.

Apply in MinutesSee if you qualify

The American Pivot Group Standard

Faith

We believe in God and conduct business with honesty, integrity, humility, and respect.

Common Sense

Understand the facts. Identify the problem. Make the decision. Execute. Business does not need to be complicated.

People

Treat people with dignity and respect. Give them the tools to succeed and trust them to do their jobs.

Accountability

Say what you are going to do. Then do it. No exceptions, no excuses.

Community

Strong businesses have a positive impact on their employees, families, customers, partners, and communities.

Ready to Scale?

Let's find out if it's the right fit.

Apply in MinutesSee if you qualify
American Pivot Group
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